2024 NFL Head Coach Searches: Coaching is About Opportunity Not Media Hype (Part 2)

We went back ten years to look at NFL coach hirings, how candidates were portrayed by the media during their candidacy, and how that turned out. We disqualified any coaches with less than 20 games from our list because we didn’t feel like one season was enough of a sample size to see what a coach could actually do, we will call that the Nathaniel Hackett rule. (This is part two of the series, part one is here)

4. Marc Trestman (2013)Chicago BearsWin Percentage: 40%: He lasted two seasons. Here’s what the media had to say about him prior to his hiring.

An offensive-minded coach who has had success with quarterbacks, Trestman’s appeal to both the Browns and Bears is obvious. Cleveland and Chicago’s offenses ranked in the bottom half of the league in passing yards per game — and both offenses also ranked in the bottom half of the league in scoring.

5. Bruce Arians (2013)Arizona CardinalsWin Percentage: 62%: He lasted eight seasons. Here’s what the media had to say about him prior to his hiring. Ironically Arians was thirteenth on this list of best available head coaches behind a whole bunch of guys he outperformed.

Why: The turnaround in Indianapolis will land Bruce Arians some head coaching interviews—if he wants them. Arians is smart enough to wait for a good opportunity, and it’s also possible some NFL owners will write off his success because of the talent of Andrew Luck.

6. Doug Marrone (2013)Buffalo BillsWin Percentage: 47% with the Bills, 39% overall: He lasted two seasons in Buffalo, got hired in Jacksonville in 2016 where he lasted five years with a 35% win rate. Marrone didn’t get much media hype and appeared to be hired out of nowhere. We found the following on the Buffalo Bills website, but no real mentions in the press.

“I think it is the ultimate compliment to Doug’s coaching abilities that his name is being mentioned in NFL circles,” Gross said. “None of us should be surprised by the attention given his experience and success.”

Those were the six head coaches hired in 2013, Chip Kelly and Mike McCoy were the media darlings of the bunch, and the only one who worked out well was Arians who was an afterthought.

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